BRIDGING THE GAP BETWEEN TECHNOLOGY & JOURNALISM
Leading the Digital Transformation of Media Companies.
One Story at a Time.
Luis Alberto is a fully bilingual, award-winning coach and academic researcher with over 40 years of experience in Radio, TV, Newspapers, and Digital platforms. He has worked for some of the top media companies in the Americas, allowing him to share with his clients the best practices in content creation, journalism, new technology, digital and social media strategies, content monetization, storytelling, and newsroom management.
* Web, Mobile, and Social Media Strategies
* New Technology Training and Integration
* Workflow Design and Implementation
* Multimedia Journalism * Talent Coaching
* Storytelling for Reporters and Photojournalists
* Writing for Broadcast, Web & Social Media
* Image and TopicalPromo Writing
* Newsroom Management * Media Ethics
Bridging the gap between innovative technologies and journalism is our EXPERTISE. Leading and coaching newsrooms into successful content creation operations are our PASSIONS.
NC&C has spent the past 20 years leading the technological evolution of legacy media companies while managing its direct impact on journalism and content creation.
Luis Alberto has trained thousands of journalists and content creators since 2003. We customize our workshops based on your team's needs and strengths.
Hands-on training and coaching have proven to be the road to true digital transformation. We set up real-life work scenarios where the stakeholders apply their experience and knowledge.
We are not
a one-size-fits-all company like other consulting firms. Coaching is our main focus, while consulting allows us to share 40 years of experience with your team.